CSUF Comm Week 2026

Rachel Green is the vice president of global PR and Events for Disney Experiences where she leads communications programs across public relations, social media and influencer marketing, content strategy, campaigns, and experiential events. 

Hear how Disney is scaling impact across PR by engaging creators. The approach requires an evolution of corporate mindset, responding to the speed of culture and creating with relevancy and authenticity in mind. 

Hosted by Professor Emily Erickson